Performance Dashboard
First six months · Nov 2025 – May 2026 · exam volume & appointment reliability
Six months in
We have good numbers considering the beginning of the clinic.
The ramp
Daily exam volume is the honest scoreboard. Eyeconic climbed from ~5 exams a day at opening to a steady 7/day through January–March on just 2.5 clinic days a week. The lines below track what's slipping underneath.
*May is a partial month (3 weeks of data).
Money is leaking out the back
1 in 4 booked appointments never happens. At an average of $100 per exam, that's real revenue walking out the door -> and it's the fastest thing to fix.
Month by month
| Month | Completed | Goal | % to goal | Cancels | No-shows | No-show % | Cancel % |
|---|---|---|---|---|---|---|---|
| Nov–Dec ’25 | 98 | 92 | 107% | 9 | 21 | 16.4% | 7.0% |
| January ’26 | 63 | 49 | 129% | 7 | 14 | 16.7% | 8.3% |
| February ’26 | 57 | 65 | 88% | 21 | 14 | 15.2% | 22.8% |
| March ’26 | 73 | 75 | 97% | 13 | 5 | 5.5% | 14.3% |
| April ’26 | 61 | 112 | 55% | 11 | 9 | 11.1%† | 13.6% |
| May ’26* | 45 | 72 | 63% | 4 | 10 | 17.0% | 6.8% |
| Total | 397 | 465 | 85% | 65 | 73 | 13.6% | 12.1% |
*May partial (3 weeks). †The tracker shows April no-show at 22.35%, but the counts (9 of 81) are 11.1% — a stray cell reference. Corrected here.
Eyeconic has a rhythm
Eye care moves in waves tied to school and insurance. Knowing these ahead of time is what separates reacting from being ready. Here's how our year actually breaks down.
Back to school. When DeSoto schools return (Aug 11), families book exams in waves — it's the single biggest demand window in eye care. We get ready in July, so August arrives full instead of scrambling.
The benefits deadline. Vision benefits and FSA dollars expire December 31, and patients who've been putting it off suddenly move. You opened straight into this rush — it's a big reason your first months looked so strong.
The soft stretch. Texas ice and a holiday week make February cancellation-prone — it's why your cancels hit 22.8%. We plan flexible rebooking so one cold snap doesn't cost you a whole week.
Spring break. Families travel, but they book the week before — last year that was your single best week. We lean into that pre-break window instead of fearing the break itself.
Four things to know
The plan I'd run with you
The data points to one priority: stop the leak before spending a dollar chasing new patients. Recover even a third of those 138 appointments and it pays for itself. Here's how I'd approach it, in two phases.
AI receptionist
Answers and confirms every call — even after hours and on busy Saturdays — so appointments don't slip.
Smart reminders & follow-up
A timed text + call sequence before each visit that quietly lifts your show rate.
Reschedule, not cancel
When someone can't make it, we turn the cancellation into a new date on the spot.
Same-week waitlist
The moment a slot opens, the next patient fills it — empty chairs become exams.
Missed-call text-back
You book mostly by phone — a busy line shouldn't lose you a patient. Every missed call gets an instant text.
Annual recall automation
Your patients return yearly — we bring them back on time, automatically, before they drift.
Review engine
Turn the "best eye exam I've had" feeling into Google reviews that pull in new patients.
Dry-eye & seasonal campaigns
Your growth focus and your specialty — promoted in step with your two yearly peaks.